Case study · Website creation
Action Parkinson
A simple, accessible website for a vulnerable audience: find an activity, register, donate.
Context
Action Parkinson is a Brussels non-profit offering activities to people with Parkinson’s disease and their relatives. It wanted everyone to reach all its activities easily.
Constraints
An audience for whom accessibility and clarity are essential, a site that works fully on mobile, and an association that had to run its site itself day to day.
What we did
- Listening to visitors: who comes to the site and what for
- Streamlined structure: few menus, activities easy to find (boxing, Nordic walking, tango, qi gong, yoga, conferences)
- Navigation built around two goals: registrations and donations
- Readable text and clear buttons to support the association
- WordPress site with the Divi theme so the team stays independent
- Launch promoted on social media
The result
Visitors find the week’s activity, register or donate without getting lost, and the association runs its site on its own.
Tools WordPress, Divi
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